Effective Internet Presence: Now required for success in business and life
What No One Ever Tells You About Blogging and Podcasting, Real-Life Advice from 101 People Who Successfully Leverage the Power of the Blogosphere
Find Your Blog Demographics Easily!
Who is reading your blog or Web site -- what are your reader demographics?
Young, old, male, female, bald, hungry -- errr, you get the idea.
The best way is to survey your readers, which has challenges itself, but a super easy way to estimate your demographics instantly is with Microsoft adCenters Labs:
How accurate is it? Who knows for sure, but it's amusing and perhaps useful
This blog? 63% male, 37% female, 22% 35-49 years old, 21.5% less than 18 years old, 20% 18-24 years old, and 20% 25-34 years old.
I would have guessed more female readers based on my emails from readers and fewer "less than 18" years old -- and of course I may be right and it may be wrong.
How's it work? In their words on the blog/Web site demographics prediction tool:
You can use adCenter technology to predict a customer's age, gender, and other demographic information according to his or her online behavior-that is, from search queries and webpage views. General Distribution is the breakdown by age of MSN Search users-based on a one-month MSN Search log-regardless of search query used. Predicted Distribution is the predicted breakdown by age of MSN Search users for a single search query, based on the adLabs predictive model.
I like your blog posts. I just made a blog post on your blog. You can read it here.
http://blogavenues.blogspot.com/2008/04/blogging-for-business.html
Posted by: Malathy Badri | 09 April 2008 at 12:42 AM