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Ted - 20+ Years Ago!


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26 December 2007

Web Stats love

I love Web stats. The information you can get is amazing . . .

Why am I posting on "Blog Names" so much? The stats show you care. Yes, my posts on blog names are the most popular (that doesn't mean everyone cares, however, so I'm not "Blog names all the time").

Most popular posts? Yes, I know and so should you. Expand on popular topics.

I have a relatively new Website up on College Speaking -- and I know someone from "Suny Herkimer Community College" looked at it at 10:37AM this morning. I sent them a flyer on my College Speaking ("How to get a great job using the Internet" is my most popular topic).

I also know that 7 people Googled me yesterday and visited my main Web site, demop.com, and about 300 people have read my article on The 7 rules of Effective Email in the last 2 days so it's popular.

I also know some of the stuff I wrote that I thought was fantastic -- well, no one cares :)

I'm using a combo of StatCounter, which gives me real time info, and Google Analytics, which gives me more details, but only from yesterday back.

On yes, and I'm not paying a penny for either!

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Bill Conerly

Ted, great reminder.

It brings up a question I wrestle with: what do you do if the popular topic is a little off topic? For example, I wrote about Starbucks business strategy as a way to illustrate a point about analytical methods in business. I get lots of hits from people interested in Starbucks strategy, but I don't really want to be the guy who knows all and writes all about Starbucks. (Maybe I SHOULD want to be that guy, but I don't.)

So I occasionally write a follow up on that topic, just to get the traffic, and relate the subject to topics that are really aligned with my core area. But while I don't want to be the Starbucks guru, I hate to waste an opportunity for more traffic. Any ideas?

Ted Demopoulos, Blogging for Business

Hi Bill,

The same thing happens to me and many others. You'll start getting lots of somewhat unrelated traffic, and least unrelated to your blogging goals.

For example, on my first blog, www.TheTedRap.com I got lots of search engine traffic on people into Rap Music, and now I'm getting lots of people searching on "Bald Person" and "Dull Person."

I just hope some of those people fall into my target audience. Some do, but obviously most do not.

I think you're handing it well, as well as you can. It's just "bonus traffic" and occasionally appealing to it by, as you say, "occasionally write a follow up on that topic, just to get the traffic, and relate the subject to topics that are really aligned with my core area" is a great strategy.

AJ Square Inc

I think mentioning blog names will give you more traffic to specific blog. It is the best way to have unique visitors.

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