How to Build Your Brand with a Blog
Dan Schawbel has a free 52 page guide to building your brand with a blog. Everything by Dan is worth reading.
I love how it's broken up into beginner, intermediate, advanced, and expert sections, and it should contain something useful for everyone.
My only quibble, and a minor one at that, is that WordPress is not the only blogging platform out there. It's great certainly, but most people are better off with TypePad - it's not about the technology, and with TypePad you don't worry about such arcane things as plugins, FTP, software upgrades, etc. You just blog.
Great job Dan! Get Blogging Your Brand here, and let me know how you like it. Dan certainly knows personal branding and blogging inside out.
Effective Internet Presence: Now required for success in business and life



Hi Ted,
I bought your "What no one ever tells..." last year and this encouraged me to start blogging. Thank you very much for inspiring me.
I just downloaded Dan's pdf but haven't read it yet. Hopefully, I can get more information that can help me establish my blog as money making machine.
Have a great day.
Posted by: Greten a.k.a. gareth esutera | 25 April 2009 at 06:00 PM
Hi Greten,
Thanks for stopping by and saying hi.
You know there are so many free resources available online, I'm sometimes overwhelmed with what to recommend, but I really like and benefit from everything Dan does.
Feel free to stop by again and let us know what you think once you read it.
Posted by: T Demop, Blogging for Business | 27 April 2009 at 10:00 AM